Why do people fall in love with a home? Many times it's not just about the house itself. For those of you in sales, why would a customer work with you? I don't mean your company, I mean why would they work with you personally? They work with you for the extras you bring to the transaction, just like you work with FINANCIER$ because of the extras we bring. This is a fun video this week, almost a music video. It's a video about a company that has some fun little extras that pay off in big dividends. I'm sure there are other companies/places like this in your area that could help you sell homes - IF you knew about them and IF you told your customers. I don't own any stock in Central Market nor work for them in any way, but I wouldn't mind working for them. They have that extra little flair that attracts me. So what little flair do you have that attracts customers to you? Selling real estate isn't just all about knowing houses. And buying a home isn't just about the features wit! hin the four walls of a house. In addition to the fun video showing you a good example of Extras Selling, on our webpage I also have given you a copy of the latest real world guidelines for the new FHA changes coming in April as they deal with the new collection rules. These new rules promise to fundamentally change who will have the capacity to purchase a home. David & Debbie Bennett FINANCIER$ Mortgage Group Working hard to be your lender for life! www.facebook.com (972) 644-8244 (817) 204-0028
0 comments: